Joey RaitonJR

Joey Raiton

Founding mentor

Creative Director | Product Leader | Design Manager & Educator @ Double Jump Joey Design

Brooklyn 10 yrs in design

About

I’m a Brooklyn-based Creative Director, Design Leader, and Educator hailing from sunny Arizona, trading the hot desert for a career in NYC; my work has spanned everything from Fashion at "Nautica" to Ed-Tech on "Meta's Immersive Learning Team" to Fin-Tech at "Invesco" to Healthcare at "Everyday Health" – and there's so much more to come! I currently share my high energy, empathetic approach, and plethora of resources with my students at my alma mater Arizona State University and NY-based St. John's University, both of which I serve as a Design Instructor. I especially enjoy deep conversations about brand positioning, creative leadership, 360° design campaigns, and all things Nintendo. Whether we're untangling a career pivot or sharpening a portfolio, I'm direct about what works, deeply invested in your growth, and always ready to make the journey fun☺!

How I can help

I help early-to-mid career product designers, visual designers, and career-switchers sharpen their portfolios, tell compelling case-study stories, and scale their design craft. Drawing from 12+ years of experience leading creative teams – including roles at Meta, Invesco, and Everyday Health – as well as teaching design at Arizona State University and St. John's University, I specialize in bridging high-level visual systems with user-centric product strategy. Whether someone is trying to break into the industry, optimize their resume for AI and ATS tracking, or transition from an individual contributor (IC) to a design leader, I can provide actionable, real-world frameworks to help aspiring designers stand out and level up.

Expertise

Design Lead
Interviewing
Freelancing
Consumer/Social
Negotiation
Healthcare
Fintech
Design Manager
Leadership
Graphic Design
AI workflows
Design systems
AR/VR
AI/ML
Motion
AI tools
Product Designer
Visual/Brand
UX Designer
Brand Strategy
Brand Systems
Brand Architecture
DesignOps
Design Education
Cross-Functional Leadership