
Head of Design/Banking and Financial Services @ GROUP OF HUMANS
I've led design at Island Def Jam, Visa and Cognizant and built teams at R/GA and AKQA — but the work I'm proudest of isn't a launch, it's the people who went on to run their own organizations. But I never lost my ability to create, and neither will you. At my core I'm a designer who believes that I can create and design anything for anyone.
I can help designers at any level prepare for the next chapter in their careers; from senior ICs moving into management to managers moving toward Director, VP, and Head of Design. I help people navigate the hardest parts of that climb: executive positioning, portfolio and case-study storytelling at leadership altitude, and the job search itself. I've built and led design orgs from a handful of people to 2,000+, hired and evaluated leaders for decades, and reviewed portfolios since before they were digital. I also love talking about craft, positioning, and the things outside of work that fuel a person's passions in life. I'm especially useful on what people rarely get honest coaching on: how to harness the strengths you know you have, and discover the ones you don't; how to tell your story as an organizational leader rather than a hands-on shipper; how to read a job description for true level and fit; and how to negotiate and hold a floor. What matters most to me is staying confident but humble, and always being a student, no matter how much you know.
I've been through more re-orgs than I can count, and the lesson that kept me employed was counterintuitive: the time to build your network is before the ground moves, not after. Inside every big company I made a point of knowing people across verticals, not just my own function, so when a re-org hit and my role dissolved, I already had relationships in three other parts of the business who knew my work. I never had to job-hunt from a cold start inside my own company. I'd just move. The takeaway I give people: your internal network is not a favor bank you tap in a crisis, it's insurance you pay into quietly for years. Build it when you don't need it, and a re-org becomes a door instead of a cliff.
10 testimonials on Hop
Mentees say:prepared · 1warm · 1specific · 1honest · 1
I had such a great conversation with Louis! He took the time to review my portfolio before our session and gave me really thoughtful, specific feedback that felt tailored to where I am in my career. Louis is friendly, candid, funny, and generous with his time and perspective... totally the kind of person I’d happily grab a coffee with and keep talking shop. He helped me think differently about how I can make my design judgment and leadership more visible through my stories, while reminding me not to overthink everything or reshape myself around every piece of hiring feedback. I left feeling seen, encouraged, and much clearer on what to work on next. I’m really grateful for his time and would absolutely recommend him to other design leaders looking for an honest and thoughtful sounding board!
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Kiley · Oct 2026 · 1:1 session
I came into my call with Louis unsure of the best direction for my career and how to position myself. He quickly got to the heart of what was holding me back and gave me specific, actionable changes for my portfolio and interview approach. We also had a thoughtful conversation about where the design industry is heading. If you're a designer figuring out your next step, I highly recommend meeting with Louis!
Jordan · Sep 2026 · 1:1 session
When I booked my call with Louis, I was coming off of dozens of job applications with hardly any response and wondering what the person on the other side of the table was seeing. Not only did Louis identify the throughline, he helped me frame my biggest insecurity (my all-freelance career) into a massive strength. His incisive and generous feedback, backed by examples from his extensive experience, had the kind of specificity that can only come from genuine engagement with me and my portfolio. He even followed up separately to ask how the first interview went! Another reviewer here said that they "felt genuinely seen," and I 100% agree. It's rare to find such an accomplished mentor with enthusiasm this real. Thank you, Louis, and I'll keep you posted on my journey :)
Kit · Sep 2026 · 1:1 session
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